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Hardcover Customer Relationship Management in the Digital Age Book
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ISBN: 1032854383

ISBN13: 9781032854380

Customer Relationship Management in the Digital Age

by , ,
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Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape.

It empowers readers with the skills to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets. Building upon existing literature, this guide offers a holistic approach that bridges theory...

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Format: Hardcover

$298.32
Releases Jun 2, 2025
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Business Business & Investing Computers Computers & Technology

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