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Paperback Customer Relationship Intelligence: A Breakthrough Way to Measure and Manage Sales and Marketing Book

ISBN: 0979965713

ISBN13: 9780979965715

Customer Relationship Intelligence: A Breakthrough Way to Measure and Manage Sales and Marketing

Customer Relationship Intelligence brings a fresh, new perspective to sales and marketing: new relationship metrics and a breakthrough, actionable framework for real-time management, tied to profit. It is about teamwork and collaboration. It is about executing strategy. It is about retention, profit, and competitive advantage. Now companies can realize the gold in customer relationships and overcome risk and uncertainty in sales and marketing to:...

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Format: Paperback

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