Customer Education: How Winning Companies Drive Revenue, Increase Adoption, and Improve Retention

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There is no customer success without customer education.

Most companies are great at selling outcomes but not so great at teaching customers how to achieve those outcomes. Yet the data shows that formalized education leads directly to significant improvements in product utilization, support costs, renewals, and revenue. So why don't most companies center customer experiences around education?

It may be because they assume that...

Format:Hardcover

Language:English

ISBN:1510776117

ISBN13:9781510776111

Release Date:April 2023

Publisher:Skyhorse Publishing

Length:224 Pages

Weight:0.90 lbs.

Dimensions:0.6" x 6.0" x 9.0"

Related Subjects

Business Business & Investing Economics

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Customer Education: How Winning Companies Drive Revenue, Increase Adoption, and Improve Retention

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