Crisis Communication in a Digital World

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Crisis communication in a digital world provides an introduction to major crisis communication theories and issues management, using practical examples from Australia and New Zealand. The book examines how public relations can influence the nature of a crisis and the impact of its aftermath. It explores the role of PR specialists in different crisis situations - including natural disasters and morphing crises - and examines the challenges they face...

Format:Paperback

Language:English

ISBN:1107678234

ISBN13:9781107678231

Release Date:April 2015

Publisher:Cambridge University Press

Length:350 Pages

Weight:0.90 lbs.

Dimensions:0.5" x 7.5" x 10.0"

Related Subjects

Business Business & Investing Economics Language Arts Social Science Social Sciences

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Crisis Communication in a Digital World

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