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Hardcover Creating America: George Horace Lorimer and the Saturday Evening Post Book

ISBN: 0822936097

ISBN13: 9780822936091

Creating America: George Horace Lorimer and the Saturday Evening Post

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Book Overview

Before movies, radio, and television challenged the hegemony of the printed word, the Saturday Evening Post was the preeminent vehicle of mass culture in the United States.& And to the extent that a mass medium can be the expression of a single individual, this magazine, with a peak circulation of almost three million copies a week, was the expression of its editor, George Horace Lorimer.& Cohn shows how Lorimer made the Post into a uniquely powerful...

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