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Paperback Created in China: The Great New Leap Forward Book

ISBN: 0415491754

ISBN13: 9780415491754

Created in China: The Great New Leap Forward

(Book #11 in the Media, Culture and Social Change in Asia Series)

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Format: Paperback

Condition: New

$63.86
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Book Overview

This book examines China's creative economy-and how television, animation, advertising, design, publishing and digital games are reshaping traditional understanding of culture. Since the 1950s China has endeavoured to catch-up with advanced Western economies. 'Made in China' is one approach to global competitiveness. But a focus on manufacturing and productivity is impeding innovation. China imports creativity and worries about its 'cultural exports...

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