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Hardcover Corporate Tragedies: Product Tampering, Sabotage, and Other Catastrophes Book

ISBN: 0030641047

ISBN13: 9780030641046

Corporate Tragedies: Product Tampering, Sabotage, and Other Catastrophes

The recent Tylenol nightmare illustrates one type of tragedy faced by corporations in the modern world, where acts of terrorism, sabotage, and psychopathology are now commonplace occurences. This... This description may be from another edition of this product.

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Format: Hardcover

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WHY THE TYLENOL CRISIS CHANGED AMERICA

Written by two of the top academics and gurus in the business -- this book was among their first and shows why the Tylenol Crisis changed not only how America Companies handle crisis but how packaging is done for packaged goods, pharmacy and more in America and around the world. Mitroff is a professor at USC and head of a Crisis Center-- a brilliant media commentator with insight into the future crucial to every company big or small-- this is a classic book and deserves to be on your bookshelf especially if you are producing goods for mass consumption.
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