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Hardcover Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry Book

ISBN: 008042581X

ISBN13: 9780080425818

Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry

Based on in-depth study of the electronics giant Philips, "Corporate Strategy, Public Policy and New Technologies" examines the key factors which have determined the success or failure of new technologies and the global competitiveness of firms within a major European consumer industry. Drawing on the insights gained from intensive empirical research into the company's growth, structure and competitive strategy, the book traces the reciprocal influences...

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Format: Hardcover

Condition: New

$130.72
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