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Paperback Corporate and Brand image among Telugu dailies in Indian Print Media Book
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ISBN: 3656546037

ISBN13: 9783656546030

Corporate and Brand image among Telugu dailies in Indian Print Media

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Doctoral Thesis / Dissertation from the year 2013 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: none, course: M. Phil in Management, language: English, abstract: Unlike the global print industry, which is moving towards digitisation and showing a negative growth year on year, the Indian print media industry is going strong and is expected to continue similarly. The print industry in India, with over...

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Format: Paperback

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