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Hardcover Contemporary Direct & Interactive Marketing Book

ISBN: 0136086101

ISBN13: 9780136086109

Contemporary Direct & Interactive Marketing

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Format: Hardcover

Condition: Very Good

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Book Overview

Decades ago, direct marketers gathered customer names and addresses, and created mailing lists; today, much has changed and much has remained the same. This third edition recognizes the growth of... This description may be from another edition of this product.

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