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Paperback Consuming Images: Film Art and the American Television Commercial Book

ISBN: 1474460690

ISBN13: 9781474460699

Consuming Images: Film Art and the American Television Commercial

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Format: Paperback

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Book Overview

The American television commercial has an aesthetic and historical dynamic linking it directly to cinematic and media cultures. Consuming Images: Film Art and the American Television Commercial establishes the complex vitality of the television commercial both as a short film and as an art form. Through close and comparative readings, the book examines the influence of Hollywood film styles on the television commercial, and the resulting...

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