Connecting with the New Healthcare Consumer: Defining Your Strategy

by David Nash, Barbara Bozarth, Mary Pat Manfredi, et al.

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Consumers are positioned more ever to assume proactive, decision-making roles in healthcare. They are taking more control, as evidenced by self-care, advances in information technology, and the... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0834220040

ISBN13:9780834220041

Release Date:March 2001

Publisher:Jones & Bartlett Publishers

Length:544 Pages

Weight:2.03 lbs.

Dimensions:1.3" x 6.0" x 9.5"

Related Subjects

Health Health, Fitness & Dieting Health, Fitness & Dieting Medical Medical Books

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Connecting with the New Healthcare Consumer: Defining Your Strategy

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