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Hardcover Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management Book

ISBN: 1032341947

ISBN13: 9781032341941

Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management

This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners' occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property.

Offering a study of the spatial logics and fantasies employed by the licensing field via its annual trade show, the Licensing Expo, this volume investigates how space and place are instrumental in...

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Format: Hardcover

Condition: New

$160.00
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