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Paperback Conceptualising Marketing Communication in the New Marketing Paradigm: A Postmodern Perspective Book

ISBN: 1581122470

ISBN13: 9781581122473

Conceptualising Marketing Communication in the New Marketing Paradigm: A Postmodern Perspective

There has been a lot of interest among marketing practitioners and researchers in the concept of marketing communications as related to computer-mediated marketing environments as a result of the... This description may be from another edition of this product.

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Format: Paperback

Condition: New

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