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Paperback Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House Book

ISBN: 0739141066

ISBN13: 9780739141069

Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House

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Format: Paperback

Condition: New

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Book Overview

Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the fascinating and precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully...

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