Coming Soon: Film Trailers and the Selling of Hollywood Technology
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The audience's first exposure to a new movie is often in the form of a "coming attraction" trailer, and short previews are also a vanguard for emerging technology and visual techniques. This book demonstrates how the trailer has educated audiences in new film technologies such as synchronized sound, widescreen and 3-D, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, the Internet, and the iPod...
Format:Paperback
Language:English
ISBN:0786444320
ISBN13:9780786444328
Release Date:July 2009
Publisher:McFarland & Company
Length:228 Pages
Weight:0.75 lbs.
Dimensions:0.5" x 6.4" x 9.1"
Age Range:18 years and up
Grade Range:Postsecondary and higher
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