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Paperback Cases in Strategic Management Book
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ISBN: 0471854638

ISBN13: 9780471854630

Cases in Strategic Management

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This text is intended to teach the concepts and techniques of strategic management while simultaneously introducing an approach to identifying strategic issues and problems within organizations. It opens by presenting a general framework for case analysis which shows how to use strategic management concepts during the analytical process. This is followed by a case--Overseas National Airways--and an analysis illustrating how the suggested framework...

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Format: Paperback

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Business Business & Investing Economics

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