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Dramatic changes in political institutions and behavior over the past three decades have underscored the dynamic nature of American politics, confronting political scientists with a new and pressing intellectual agenda. The pioneering work of early postwar scholars, while laying... Read Full Overview

With new and revised essays throughout, Campaigns and Elections American Style provides a real education in practical campaign politics. In the fourth edition, academics and campaign professionals explain how campaign themes and strategies are developed and communicated, the... Read Full Overview

For the first time, leading political scientists and experienced campaign professionals (many instrumental in the 1992 and 1994 elections) have come together to consider the nuts-and-bolts of American campaigns and elections in conjunction with academic theories and research... Read Full Overview