Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

by William Benoit, John P. McHale, Glenn J. Hansen

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Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look...

Format:Hardcover

Language:English

ISBN:0742529134

ISBN13:9780742529137

Release Date:September 2003

Publisher:Rowman & Littlefield Publishers

Length:304 Pages

Weight:1.23 lbs.

Dimensions:1.1" x 6.2" x 9.3"

Related Subjects

Education & Reference Elections Elections & Political Process Government Modern (16th-21st Centuries) Political History Political Science Politics & Government Politics & Social Sciences Social Sciences

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Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

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