In 2005, a four-man PsyOp team was assigned to Sadr City, a violent Baghdad neighborhood of more than 2.5 million residents. The mission? Turn the ideological tide against insurgent leader Muqtada Al Sadr and his Mehdi militia by the promotion of pro-democratic messages among the Iraqis. The means? Use of psychological operations: non-kinetic force. Written in boots-on-the-ground-real time, Boone Cutler unveils basic principles of psychological warfare,...