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Paperback Buying Styles: Simple Lessons in Selling the Way Your Customers Buys Book

ISBN: 0814436528

ISBN13: 9780814436523

Buying Styles: Simple Lessons in Selling the Way Your Customers Buys

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Format: Paperback

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Book Overview

Most sales professionals spend all their time and energy trying to perfect their own style of selling. Yet they fail to recognize that buyers have individual "buying styles," and a one-size-fits-all approach--even your own--won't win them over. Buying Styles reveals that the key to dramatically increasing your success rate is learning to adapt your own methods to best suit one of the four main customer buying styles. Presented as a "learning adventure,"...

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