Buy Me! New Ways to Get Customers to Choose Your Product and Ignore the Rest

by Marshal Cohen

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18 easy ways to ensure consumers choose your product over the competition's

The world of consumer business is always hit hardest during a recession. But that doesn't mean you can't still drive sales and growth for your own organization. All it takes to come out on top, even in the toughest economies, is a keen understanding of consumer psychology and the right strategy.

Written by Marshal Cohen, a global leader in market research...

Format:Hardcover

Language:English

ISBN:0071667830

ISBN13:9780071667838

Release Date:January 2010

Publisher:McGraw-Hill Companies

Length:224 Pages

Weight:1.11 lbs.

Dimensions:0.9" x 6.6" x 9.3"

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Investing Consumer Behavior Economics Marketing Marketing & Sales

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Buy Me! New Ways to Get Customers to Choose Your Product and Ignore the Rest

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