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Business & Investing Books > Marketing & Sales Books
Hardcover Business Marketing Management: Marketing of Business Products and Services Book
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ISBN: 0131053965

ISBN13: 9780131053960

Business Marketing Management: Marketing of Business Products and Services

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Using a hands-on approach, this text offers coverage of the environmental, organizational and managerial variables marketers face in business-to-business markets. Drawing on the literature in the... This description may be from another edition of this product.

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Format: Hardcover

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Business Business & Finance Business & Investing Economics Management & Leadership Marketing Marketing & Sales

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