Business Demography: A Guide and Reference for Business Planners and Marketers

by Louis G. Pol

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Developed specifically as a professional guide and reference, this unique handbook demystifies demographic analysis for the business person and shows how its principles may be profitably applied in any type of corporate or institutional setting. The basic principles of demographic analysis are carefully explained in the introductory chapters. Following an overview of demographics and demographic change in the United States, Pol looks at various data...

Format:Hardcover

Language:English

ISBN:0899302181

ISBN13:9780899302188

Release Date:November 1987

Publisher:Praeger

Length:310 Pages

Weight:1.35 lbs.

Dimensions:0.8" x 6.1" x 9.2"

Related Subjects

Business Business & Finance Business & Investing Business Mathematics Demography Education & Reference Skills Social Science Social Sciences Textbooks

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Business Demography: A Guide and Reference for Business Planners and Marketers

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