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Hardcover Building Great Customer Experiences Book

ISBN: 0333990137

ISBN13: 9780333990131

Building Great Customer Experiences

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Format: Hardcover

Condition: Very Good

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Book Overview

This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organizations. "There are not many people who understand the new paradigm...

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