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Paperback Branding Oscar Wilde Book

ISBN: 0367889471

ISBN13: 9780367889470

Branding Oscar Wilde

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Format: Paperback

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Book Overview

Branding Oscar Wilde traces the development and perception of Wilde's public persona and examines the impact of interpretations of his writing. Through calculated behavior, provocative language, and arresting dress, Wilde self-consciously created a brand initially recognized by family and friends, then by the British public, and ultimately by large audiences over the world. That brand changed over the course of his public career--both in the way...

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