The best brands evoke the emotions of their customers by tapping into their hearts and minds.
Individuals connect with brands the same way they connect with people. As a marketer, it's your responsibility to cultivate that relationship with your consumers. In...
Edition Details
Format:Paperback
Language:English
ISBN:1398611271
ISBN13:9781398611276
Release Date:July 2023
Publisher:Kogan Page
Length:232 Pages
Weight:1.00 lbs.
Dimensions:0.8" x 6.1" x 9.1"
Format: Paperback
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Brand Love: Building Strong Consumer-Brand Conn...
The best brands evoke the emotions of their customers by tapping into their hearts and minds.
Individuals connect with brands the same way they connect with people. As a marketer, it's your responsibility to cultivate that relationship with your consumers. In...
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