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Hardcover Brand Immortality: How Brands Can Live Long and Prosper Book

ISBN: 0749449284

ISBN13: 9780749449285

Brand Immortality: How Brands Can Live Long and Prosper

Properly managed no brand need decay and die - immortality is within the reach of all. If the right decisions, the right resources and the right imagination are brought to bear, brands can renew... This description may be from another edition of this product.

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Format: Hardcover

Condition: Like New

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