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Brand Asset Management: Driving Profitable Grow...
Edition Description
Price, quality, availability, and service--these are all aspects of your business that your competitors can imitate. But your brand is unique. In this book, an experienced brand manager shows you how to turn your brand from the logo on your letterhead into the driving force behind...
Edition Details
Format:Hardcover
Language:English
ISBN:0787950777
Format: Hardcover
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4.79
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Brand Asset Management: Driving Profitable Grow...
Edition Description
Preis, Qualität, Verfügbarkeit und Service - dies alles sind Aspekte Ihres Unternehmens, die die Konkurrenz imitieren kann.
Ihre Marke jedoch ist einzigartig.
Dieses Buch zeigt Ihnen, wie Sie Ihre Marke vom Logo auf dem Briefkopf in die treibende Kraft verwandeln,...
Edition Details
Format:Paperback
Language:English
ISBN:0787963941
Format: Paperback
Condition:
$
6.69
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