Business Outcome Selling Strategies: How Next Gen B2B Sales Organizations Accelerate Sales Productivity, Operationalize Hyper-Growth Strategies, Lock

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As the speed of business continues to accelerate, B2B enterprises and sales organizations are being disintermediated and disrupted by digital transformation and artificial intelligence.

The Amazon effect is permanently altering buying experience expectations while technology has lowered the barriers to entry. "Me-too" competitors lurk around every corner making differentiation a fundamental challenge and margin erosion a constant threat.

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Format:Hardcover

Language:English

ISBN:1119584884

ISBN13:9781119584889

Release Date:August 2027

Publisher:Wiley

Length:256 Pages

Related Subjects

Business Business & Investing Economics

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Business Outcome Selling Strategies: How Next Gen B2B Sales Organizations Accelerate Sales Productivity, Operationalize Hyper-Growth Strategies, Lock

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