Blue's Clues for Success: The 8 Secrets Behind a Phenomenal Business

What a fabulous resource! As the Founding Director of a fledgling non-profit business and the mother of two really smart kids who have been watching Blue's Clues since it's very first year, I wrote to thank Diane for her new book. I've only begun to read business-related books this year, and I've found the selection to be so overwhelming that I usually rely on the library rather than purchasing something that is likely to have only one or two nuggets of useful information. Also, the writing style and attitude of the author makes such a difference as to whether I can get something out of a book-- I knew I'd never learn anything from the ones that liken the marketplace to a combat zone or advise women entrepreneurs to 'think like a man'. But when I saw "Blue's Clues for Success" in the airport bookstore (attracted of course by the blue cover and the puppy herself!), I bought it immediately, knowing that if my business could emulate the Blue's Clues 'phenomenon' even slightly, it would help us succeed. What a breath of fresh air! It made me feel that running a business *can* be fun!Since it's beginning in 1996, I have appreciated every educational, musical, and parenting aspect of the Blue's Clues show. This book allowed me to appreciate the business aspects of the show as well. Although my tiny start-up company is completely different from the huge television production giant that is Nick Jr., Diane made the lessons for success as easy to follow and understand as... well, as pawprints! I know the Clues for Success will help us carry out our mission and deliver an effective service... and it will be so cool to look back and be able to attribute some of our success to Blue and her creators!

In a nutshell, WOW! Diane Tracy touched upon some many aspects of life! Business, personal, educational. Something you can use! Something you can pass onto a friend, family and colleagues.Education for the future... our children.

As a teacher of young children who love Blue's Clues, I was extremely interested in what made this company and the show so successful. This book gave me answers to my question and so much more. This book is an inspiration to all who read it!

After all the negative business stories of late, it's refreshing to read about a group of people who really believe in their work and the mission of the company. The story about the people behind the scenes of Blue's Clues, how the show was created and developed, and the research that goes into each show was very interesting. I found the chapters on branding and leadership most useful for my own work.

As a small business owner, this book was incredibly helpful in creating an effective business strategy & most importantly allowing others to believe in that mission. It's a colorful approach to a subject matter that is all too often presented in colorless fashion.