"This text should be required reading for everyone in contemporary business."
--Peter Woodhull, CEO, Modus21 "The one book that clearly describes and links Big Data concepts to business utility."
--Dr. Christopher Starr, PhD "Simply, this is the best Big Data book on the market "
--Sam Rostam, Cascadian IT Group "...one of the most contemporary approaches I've seen to Big Data fundamentals..."
--Joshua M. Davis,...