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Paperback Beyond Design: The Synergy of Apparel Product Development Book

ISBN: 1501315412

ISBN13: 9781501315411

Beyond Design: The Synergy of Apparel Product Development

This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has been...

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Format: Paperback

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