Behavioural Finance: A guide for financial advisers
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This book is a financial adviser's guide to behavioural finance - the psychology of financial decision-making. Psychological research shows that often people don't conform with 'rational' financial models and theories. Rather, they are subject to a range of decision-making biases. These biases are often deeply rooted in the way people think, in the structures and functions of their brains, in their shared evolutionary histories, in their social...
Format:Paperback
Language:English
ISBN:0994610238
ISBN13:9780994610232
Release Date:October 2019
Publisher:Publicious Pty Ltd
Length:288 Pages
Weight:0.76 lbs.
Dimensions:0.6" x 5.8" x 8.3"
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