Badvertising: An Expose of Insipid, Insufferable, Ineffective Advertising
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Book Overview
Jim Morris has been responsible for some of the most memorable ad campaigns in history. He knows best that bad ads don't just create themselves. Part indictment on the advertising industry, part cautionary tale on what not to do with your ads, Jim pulls no punches to better ad people everywhere. "How many ads have you seen that made you question the intelligence of whomever designed it? Probably too many. If every ad person read Badvertising,...
Format:Paperback
Language:English
ISBN:163265184X
ISBN13:9781632651846
Release Date:May 2021
Publisher:Career Press
Length:272 Pages
Weight:1.02 lbs.
Dimensions:0.7" x 6.0" x 9.0"
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