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Paperback Audio Branding: Using Sound to Build Your Brand Book
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ISBN: 0749478578

ISBN13: 9780749478575

Audio Branding: Using Sound to Build Your Brand

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Format: Paperback

Condition: New

$38.99
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Book Overview

Audio Branding is a concise, practical guide on the influential world of audio branding - what it is, why it's important, and how it can be used to enhance a brand. Consider the familiar tune of a branded ringtone, the bubbly sounds of Skype, and even the chosen sound bite for a branded car unlocking as the driver presses the key. How do these choices tie into a wider brand identity? Which emotions do they spark, and most importantly,...

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