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Hardcover Audience Engagement in the Performing Arts: A Critical Analysis Book

ISBN: 3030266524

ISBN13: 9783030266523

Audience Engagement in the Performing Arts: A Critical Analysis

This book explores the concept of audience engagement from a number of complementary perspectives, including cultural value, arts marketing, co-creation and digital engagement. It offers a critical review of the existing literature on audience research and engagement, and provides an overview of established and emerging methodologies deployed to undertake research with audiences. The book focusses on the performing arts, but draws from a...

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Format: Hardcover

Condition: New

$99.99
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