Applied Public Relations: Cases in Stakeholder Management

by Larry F. Lamb, Kathy Brittain McKee, Kathy Richardson, et al.

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Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0415999162

ISBN13:9780415999168

Release Date:June 2009

Publisher:Routledge

Length:288 Pages

Weight:1.05 lbs.

Dimensions:0.7" x 6.0" x 8.9"

Related Subjects

Business Business & Finance Business & Investing Communication Communication & Journalism Communication & Media Studies Communications Economics Journalism Journalism & Nonfiction

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Applied Public Relations: Cases in Stakeholder Management

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