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Paperback Analysis of the website www.dell.com: Corporate Web Communication Book

ISBN: 3640775066

ISBN13: 9783640775064

Analysis of the website www.dell.com: Corporate Web Communication

Seminar paper from the year 2009 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,2, language: English, abstract: 1. Introduction In 1984, Michael Dell, a student from the University of Texas has found his own company selling computers build together from stock parts. With the philosophy of offering customers customized PC's and selling these directly to them Dell's company became the biggest PC seller in the United...

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