An Introduction to Visual Communication: From Cave Art to Second Life
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Book Overview
Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies. This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book will provide students with a better understanding of the visually oriented world in which they live. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.
Format:Paperback
Language:English
ISBN:1433112574
ISBN13:9781433112577
Release Date:October 2011
Publisher:Peter Lang Inc., International Academic Publi
Length:273 Pages
Weight:1.25 lbs.
Dimensions:0.6" x 6.3" x 9.1"
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