Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management & Social Vision
The Business Enterprise Trust is a non-profit organisation that seeks to shine the spotlight on businesses showing exceptional social vision and integrity. Each year they honour five companies or... This description may be from another edition of this product.
Format:Hardcover
Language:English
ISBN:0814403190
ISBN13:9780814403198
Release Date:January 1996
Publisher:Amacom
Length:384 Pages
Weight:1.00 lbs.
Dimensions:1.3" x 6.4" x 9.3"
Customer Reviews
1 rating
Sound management/marketing techniques but adds a "feel good"
Published by Thriftbooks.com User , 26 years ago
Easy reading. Focuses on sound management and marketing techniques & theories while providing examples of business people who took risks to promote their business in a positive way and for the good of their community and society as a whole. I am reading this for a MBA Leadership class.
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