Agenda-Setting

(Part of the Communication Concepts Series)

by James W. Dearing

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What is the biggest social problem in the news today? Who makes issues newsworthy and important? Why do some issues receive more attention than others? Social issues that are widely recognized in the media′s agenda often demand attention on the public agenda and in turn, slide up the policy agenda, creating policy changes. James W. Dearing and Everett M. Rogers′s research on social issues that hit the top of the media agenda--the war on...

Format:Paperback

Language:English

ISBN:0761905634

ISBN13:9780761905639

Release Date:October 1996

Publisher:Sage Publications, Inc

Length:152 Pages

Weight:0.50 lbs.

Dimensions:0.4" x 5.6" x 8.5"

Related Subjects

Communication Communication & Journalism Communication & Media Studies Communications Language Arts Media Studies Politics & Government Politics & Social Sciences Social Science Social Sciences

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Agenda-Setting

(Part of the Communication Concepts Series)

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