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Hardcover Advertising Progress: American Business and the Rise of Consumer Marketing Book

ISBN: 0801858410

ISBN13: 9780801858413

Advertising Progress: American Business and the Rise of Consumer Marketing

(Part of the Studies in Industry and Society Series)

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Format: Hardcover

Condition: Very Good*

*Best Available: (ex-library)

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Book Overview

Drawing on both documentary and pictorial evidence, Pamela Walker Laird explores the modernization of American advertising to 1920. She links its rise and transformation to changes that affected... This description may be from another edition of this product.

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