Advertising: Information or Manipulation?
This pro/con book looks at how advertising works and how teens can avoid being manipulated by it. A history of advertising and the regulation of deceptive advertising is included within this book.... This description may be from another edition of this product.
Format:Library Binding
Language:English
ISBN:0766011062
ISBN13:9780766011069
Release Date:January 1999
Publisher:Enslow Publishers
Length:128 Pages
Weight:0.84 lbs.
Dimensions:0.5" x 6.3" x 9.3"
Age Range:11 to 17 years
Grade Range:Grades 6 to 12
Customer Reviews
1 rating
A great way to learn about the consequences of advertising!
Published by Thriftbooks.com User , 23 years ago
While doing a report on advertising, I came across this book and realized that it had enough information for my whole 4-page essay. "Advertising: Information or Manipulation?" talks about exactly what is promised in the title: the effects of advertising. This book address the title question from many angles: the effect on children, liquor and tobacco advertisments, and places that companies advertise to get you to notice their ad. This book is a must-read for anyone who needs any information on advertising for any reason, either for a school report or for launching a small business. This book was a lifesaver for me when I needed the information to complete my report, since all the information came from one, easy-to-understand, straighforward source.
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