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Business & Investing Books > Marketing & Sales Books
Hardcover Advertising Excellence Book
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ISBN: 007006847X

ISBN13: 9780070068476

Advertising Excellence

by , , , et al.

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Recommended

Format: Hardcover

Condition: Good

$9.79
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Book Overview

This text blends the creativity of advertising with solid coverage of theory and real-world applications, covering topics such as : the foundations of advertising; audience analysis and buyer... This description may be from another edition of this product.

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Finance Business & Investing Education & Reference Marketing & Sales Textbooks

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great for school teaching

Published by Thriftbooks.com User , 25 years ago
it's a complete book, not to deep, but enough to over view advetising.presents theory and practice in a easy-to-learn form.i use it with my students, with very good results.
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