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Business & Investing Books > Marketing & Sales Books
Paperback Advertising Account Planning: A Practical Guide Book
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ISBN: 0765617307

ISBN13: 9780765617309

Advertising Account Planning: A Practical Guide

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Format: Paperback

Condition: Very Good

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Book Overview

Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. Drawing on their extensive experience in the field, the authors follow the logical... This description may be from another edition of this product.

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Finance Business & Investing Marketing Marketing & Sales

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