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Hardcover Advances in Business and Management Forecasting Book

ISBN: 0762304375

ISBN13: 9780762304370

Advances in Business and Management Forecasting

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Format: Hardcover

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Book Overview

This volume is part of a blind refereed serial publication published on an annual basis. The objective of this research annual is to present studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making (an accurate, robust forecast is critical to effective decision making). It is the hope and direction of the research annual to become an applications- and practitioner-oriented publication...

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