A study of customer relationship management in banking industry

by Alok Kumar

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EVOLUTION OF BANKING INSTITUTION

Banking operations have always been the backbone of the

economy. It provides for the most crucial factor of production i.e.

capital. Crowther elaborated on three ancestors of banking viz. the

merchant, moneylenders, and goldsmith. But, the face of banks and

banking operations has changed a lot over the past few years.

Banking has been in existence for a long in various forms and...

Format:Paperback

Language:English

ISBN:7402680908

ISBN13:9787402680900

Release Date:January 1

Publisher:Infotech Publishers

Length:244 Pages

Weight:0.80 lbs.

Dimensions:0.6" x 6.0" x 9.0"

Related Subjects

Business Business & Investing

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A study of customer relationship management in banking industry

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