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Hardcover A Concise Guide to Market Research: The Process, Data, and Methods Using IBM SPSS Statistics Book

ISBN: 3642539645

ISBN13: 9783642539640

A Concise Guide to Market Research: The Process, Data, and Methods Using IBM SPSS Statistics

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Format: Hardcover

Condition: Very Good

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This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative... This description may be from another edition of this product.

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