80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More

by Perry Marshall and Richard Koch

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Book Overview

Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals learn how to apply Pareto's 80/20 rule specifically to sales and marketing. With a powerful 80/20 software tool (online, included with the book), sellers and marketers uncover how to slash time-wasters; advertise to hyper-responsive buyers and avoid tire-kickers; gain coveted positions on search engines; differentiate themselves from competitors...

Format:Paperback

Language:English

ISBN:1599185059

ISBN13:9781599185057

Release Date:August 2013

Publisher:Entrepreneur Press

Length:230 Pages

Weight:0.81 lbs.

Dimensions:0.6" x 6.0" x 8.9"

Related Subjects

Market Analysis Time Management Business Business & Investing Economics

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80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More

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